May 26, 2015

Why your Website Needs to be Mobile-Friendly

Sarwan Kumar | 2:55 AM | | |
It really does not matter what kind of a website you have or wish to start – it can be a personal blog or an ecommerce website where you will sell your products. It can be just a showcase of your abilities or something completely different. There is one thing that you will need to keep in mind when designing or having someone design your website and that is the fact that it needs to be mobile-friendly.

What does mobile friendly mean
Mobile-friendly is a term that describes all websites that can be accessed and used from a mobile device. In short, if a website can be browsed on a smartphone or a tablet or some other mobile device (as opposed to desktop computers and notebooks), it is a mobile-friendly website.
One thing needs to be pointed out here and that is the fact that some websites may be accessible from mobile devices but they are in no way usable. Many of the features cannot be used and the users who access such websites from mobile devices cannot use half of the website. These are not mobile-friendly websites. They are merely mobile-accessible.

Top reasons for making your site mobile-friendly
There are innumerable reasons why you would want to make your website mobile friendly and the first of these is the amount of business being done via mobile devices. For instance, it was wayback in 2013 that there were more online shoppers who used mobile devices than desktop devices. Since then, the ratio has gone even more to the side of mobile users. If you have anything to sell, you would have to be crazy not to have a mobile-friendly version of the website.
Another reason why you will want to make your website mobile-friendly is that more and more internet traffic comes from mobile devices. What this means is that people are using their desktop computers and their laptops less and less while spending more time browsing the web on their smartphones and tablets. This is a trend that shows no sign of slowing down, let alone stopping. If you own a website, you cannot expect people to come and visit it these days if it is not mobile-friendly. It is really as simple as that.

For small business owners
If you happen to be an owner or a manager of a local, small business, it is even more important for you to have a mobile-friendly version of your business' website. The latest studies show that more than half of the people who look for a local business of some kind and find it online go and visit that business. It could easily be your business and soon enough, you might have your local community flocking to your store, or restaurant or whatever it is you run. Expertsfrom web design agency in Sydney say that they always recommend mobile-friendly design for their business clients.

The Future

According to recent research, the percentage of people using smartphones and other mobile devices is larger and larger the younger the age-group is. For instance, only 15% of Americans over 65 use smartphones while the percentage for the 18-29 age group is 83%. In 2014. As you can see, the future is such that everyone will be using mobile devices and you simply have to make your website accessible to them as well.


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